One night, I was watching the Muppet Show. This episode was about Luke Skywalker, R2D2, and C3PO storming through the wall of the theatre looking for Chewbacca. I remember watching and thinking--who are these characters?--this was not normal fare for The Muppet Show. What is this “Star Wars?” I vaguely recall thinking "I am now going to like Star Wars".
It is the movie that if I were channel surfing and saw that it was on, I would stop and watch it.